Michael Banks’ Book a Best Seller
This really has nothing to do with online, but it does have something to do with ONLINE. A frequent author for the magazine, (he wrote about the history of The Source in the latest issue, March/April 2007, and about consumer online and CompuServ in the January/February 2007 issue), Michael Banks is co-author, with Dave Stern and Rusty McClure, of a new book about the Crosley brothers. Born in Cincinnati, the Crosleys designed and build cars (with plants in Indiana), radios, and appliances. They owned a broadcasting company and the Cincinnati Reds.
What’s really exciting is that it debuted at number 7 on the Business Week BestSeller list this week. Previously, the book was listed at number 35 on the New York Times Bestseller list and 14 on the Wall Street Journal’s.
Michael has also written for ONLINE about Amazon’s Search Inside the Book feature and, sure enough, if you look up the Crosley book on Amazon, you’ll find that feature enabled. Michael’s also using the AmazonConnect feature to blog about his book and about Crosley.
Way to go, Michael!