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... the editorial blog by Marydee Ojala, Editor of ONLINE: Exploring Technology & Resources for Information Professionals. ONLINE Insider intends to extend the reach of the print publication, presenting a more timely commentary on the products, people, and events that shape today's online world. It explores new technologies as they impact the working lives of information professionals, explains resources for specific topic areas, and expounds on information management tools and techniques.

Justifying Social Media

Marydee Ojala @ 7:47 am

I’m putting the finishing touches on my slides for my talk on Evaluating, Recommending and Justifying 2.0 Tools. One thing I touch on is how to convince management to let you introduce social media into your workplace, since in some organizations it is blocked. I didn’t expect the Washington Post to be one of them. I was really astonished this morning to read in PaidContent that WaPo has issued Social Media Guidelines that banned reporters from having individual, personal accounts on sites like Twitter. PaidContent has the entire text of the guidelines, which seem extremely onerous to me.

2 Comments

  1. Doesn’t surprise me that WaPo is blocking social networking sites. These apps can overwhelm network infrastructure, bring in viruses that affect the security of the network, and just plain cause users to spend time working them than working. The are legal reasons as well. Unless you have a position that requires you to monitor and/or respond for the business, it’s is a prudent business decision.

    Comment by gimcrack — September 28, 2009 @ 9:12 pm

  2. You’re quite right that there can be dangers in social networking sites and it is a point I cover in my presentation. However, that wasn’t the issue with the Washington Post. It wasn’t the security issues, it was the philosophical notion that 100% of a journalist’s time belongs to his or her employer.

    Comment by Marydee — September 29, 2009 @ 1:14 pm

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